Resumen de Calorie reduction in soft drinks during the last 5 years on the Spanish market

M. Serrano, Gregorio Varela Moreiras

• Introduction: The soft drink industry has a significant economic and social weight in the world. It′s a leader in providing a variety of products in order to improve consumer′s choice.

  Objective: To understand how soft drinks sold in the Spanish market (2,000 references) in the last five years have varied in the number of calories.

  Method: Data on nutritional composition of soft drinks from a sample of 80% of the total market was collected by ANFABRA, Chair of communication and education on healthy lifestyles.

  Results: Between 2009 and 2015 calories per litre of all soft drinks placed in the Spanish market fell by 19%. The fourth part of soft drinks contributes less than 4 calories per 100 ml.

  Conclusions: The soft drinks sector has shown a strong commitment to innovation and promotion of low and no calorie products, without compromising taste while making it possible to choose a drink based on taste, needs, activity or moment of the day.